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Brightline Legal

Tripled qualified lead pipeline while lowering cost-per-lead by half.

3.8x
Pipeline growth
52%
Cost-per-lead reduction
90 d
Time to results

The Challenge

Brightline was generating leads through paid search, but conversion-to-client rates were low and cost was rising.

Our Solution

We rebuilt their landing pages for intent-matched messaging and implemented lead scoring to route only qualified leads to sales.

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